Recently my landscaping company lost out on a maintenance contract for a home owners association we had bid on.
The homes in this association are beautiful, million-dollar properties and, it seems fair to assume, the owners are all invested—quite literally—in their appearance and upkeep. We were confident we had put together a proposal that would deliver a level of beauty, best practices, and value to match. I met with the head of the HOA throughout the bidding process and we struck up a great rapport.
So I was disappointed when we didn’t get the job. Instead we received a very nice e-mail thanking us for our time and praising our ideas; our bid, for them, was just too high.
Now this job wasn’t going to make or break us. I haven’t lost sleep over it. But I do want to learn from it. I always say success leaves clues, but so do strikeouts. Here’s what I took away from this: