Recently I was doing a private teleseminar with some of my best, most successful clients that are part of accountability groups we run at Marty Grunder! Inc. We were learning from Joe Calloway, a best-selling author and consultant who helps great companies get even better. We got to the topic of planning and what smart companies do when they are struggling. Joe shared some wisdom with us that I wanted to share with you today.

He said that, in most cases, you should do in the short term what you would do in the long run. I found this to be great advice−advice I took to heart.

It’s spring, for many of you who receive this weekly great idea, you are stressed right now. You have more work than you know what to do with, clients are impatient, it’s hard to find dependable help, and so on. The list goes on. I think when we get stressed out and feel the frustrations, there is a tendency to try something new. In my mind, this isn’t smart if what you’ve done has worked well for you in the past.

Oh sure, you might have the wrong strategy and you may need to change course. But if you’ve sold residential landscaping and done well at it for the last 5 years, why would you stop doing that now just because you had a bad month?

If you have a plan that has worked in the past, don’t be so quick to give up on it. Keep your head down, do what worked in the past, maybe work at it just a little bit harder. Call clients back immediately, get them quotes immediately, take care of problems right away. I’ll stop. You know what to do; just go do it.

Again, do in the short term what you’d do in the long run and more times than not, you’re going to improve.

Don’t miss out on the next Webinar on Productivity Secrets on Wednesday, June 1st. Sign up today! Also, you can sign up now for the 2011 Grunder Field Trips scheduled for July 7-8, August 11-12, and October 14-15. On the Field Trip you get an up close small group experience of how Grunder Landscaping Co. operates.

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